Disney On The Dial

Steven V. Cronin of the Press of Atlantic City profiled Radio Disney, chatting with James Pastor, Vice President of Sales and Marketing for the local station in Philadelphia (AM 640). “Tweens listen to radio and yet radio has never been programmed for tweens,” said Pastor. “Radio Disney helps fill this void. For kids we’re an entertaining, interactive radio station that plays the music they tell us they want to hear. For moms, it’s a safe haven as well as a fun place to engage with their kids.”