The Minneapolis Star Tribune reports organizers of Monday’s CD release party for ‘American Idol’ runner-up Clay Aiken asked the folks at General Mills for some of Aiken’s favorite cereal, Cinnamon Toast Crunch. “They said, Yeah, we’ll send you some boxes,” said Sara Kosiorek. “Not only did they send them to us but [also to] the other 90 parties taking place around the country. They sent free cereal to everybody.” Kosiorek said that after Generals Mills figured out who this Clay guy was, they really got behind the event, along with Sam Goody and Krispy Kremes.
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