James Morrison is out with the music video to his new single ‘Up’, featuring Jessie J, off the English singer songwriter’s third album ‘The Awakening’, out now on Island Records.
Morrison’s A&R man Colin Barlow suggested the collaboration with Jessie J after James initially thought Adele would be ideal for the track. “Not that I was doubting Jessie’s ability in any way,” the singer said, according to his official web site’s biography. “But I was worried whether she was the right character for the song. She got in the booth and did all this stuff that was amazing she is a ridiculously good singer, so in tune she’s like Autotune. I wanted to tap into the side of her character that is just a normal girl. I was like, you’re a Ferrari, Jessie, you’re in fifth gear – take it down to third. In the end it worked amazingly: she sang the chorus the way I should’ve sung it!”
Watch the ‘Up’ video via YouTube below.