Jennifer Lopez Shapes Up For Ad Shot With Help Of Vaseline

The Daily Mail has the promo photo for Jennifer Lopez’s new perfume advertisement. Despite talk that the pictures were doctored, photographer Nick Knight insisted he only used an old-fashioned lighting technique – smearing Vaseline on his camera lens. “The campaign was based on early Hollywood photography and was a mix of modern and old technology,” he said. “We shot it on a plate camera with bellows, and smeared Vaseline on the lens. That sent light pinging off in different directions: there’s no digital equivalent to it.”