Jennifer Lopez To Sell Modern Fragrance

Contributed by dragonzNpiano:

MTV reports that ’s burgeoning fashion empire will now include a line of fragrances with a “fresh, floral bouquet” out this fall.

Lopez’s Sweetface Fashion Company inked a deal Friday with the Lancaster Group to license her line of fragrances and cosmetics. They will be distributed to specialty and department stores in the U.S., U.K., Germany, Austria, and Switzerland, MTV said.

Lancaster already markets perfumes from Isabella Rossellini, Esprit, JOOP, and Vivienne Westwood, the report said.

“I think people will find that this fragrance embodies the J. Lo brand’s spirit, character, energy,” Lopez said in the statement. “It is a true reflection of the modern, independent yet passionate woman.”

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