Jennifer D’Angelo of Fox News reports following the lead of stars like Brad Pitt, Mark McGrath and *NSYNC star Justin Timberlake, guys are beginning to color their hair. “When guys started coloring their hair a few years ago, their only options were to go to a salon, which was very expensive, or buy women’s products in the women’s aisle at the drug store, which they were uncomfortable doing,” said Michael Wendroff, vice president for hair color marketing at Just for Men’s parent company, Combe. “Maxim is a guy’s brand, a brand that guys can really relate to and feel comfortable buying.” Read more.
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