Forbes hears from sources that sales of Madonna’s new album ‘MDNA’ will drop by 88 percent from its opening week of 359,000 copies sold. Madge is on track to sell around 46,000 units of her twelfth studio album in its second week in stores. The sales drop would make it the largest second week drop in history. The Hollywood Reporter says the first week sales were boosted by 185,000 copies of ‘MDNA’ being included with a concert ticket package deal.
With 56% of sales in at HitsDailyDouble and Madonna currently at 35,000 copies of ‘MDNA’ sold for the week, that 46k number may be light. Nicki Minaj and Adele’s ’21’ are in a battle for the top spot at 119k and 114k respectively.