Mariah Carey Wanted Label To Be Monarch

Roger Friedman of reports the new record label on Island/Def Jam Records, MonarC, was not the diva’s first choice for a name. Mariah chose the name because of her love for butterflies and the M and C are capitalized for Mariah’s initials. A San Francisco jazz label called Monarch Records wasn’t interested in relinquishing its name, even though Mariah asked. Hence, the unusual spelling. Read more.

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