Simon Fuller: Greta Garbo Of The Pop World?

Some suggest the attention pop Svengali Simon Fuller received during his split from the Spice Girls turned him into a kind of Greta Garbo of the pop world in that he rarely gives interviews and never talks about his personal life. “It’s wrong – he’s always been like that,” a friend tells Jamie Doward of the Guardian. “He’s cold and clinical. He looks at processes and works out what the benefit is to him. Consequently, he worked out long ago that he wouldn’t serve his artistes by getting in the way.”