Simpson Solves Age-Old Mystery: Chicken Of The Sea Is Tuna

MTV News reports Jessica Simpson stopped by Chicken of the Sea’s San Diego headquarters on Monday (October 20) to verify if the product was chicken or tuna. “Back in 1914, when the company was known by another name, we were the first to can ‘light’ tuna,” Chicken of the Sea senior vice president of marketing Don George told Simpson. “So consumers would know to expect a mild-flavored white fish – that tasted similar to chicken – the company marketed it under the name Chicken of the Sea. It was such a success that the company eventually adopted the product name.” Read more.


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| Posted on October 22, 2003 at 5:24 pm in News

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