The Heavy Burden Of Being a Mega Pop Star

Ben Rayner of the Toronto Star profiled the heavy burden that pop stars have to put up with, which has led to ’s much-publicized meltdown, the ongoing collapse of the Backstreet Boys and Britney Spears’s recent decision to take a six-month break. Terry McBride, whose Vancouver-based Nettwerk Management is currently grooming Avril Lavigne for stardom said, “I think they worked Britney Spears too hard. It’s been four years, and not only is she tired, people are tired of her. There’s the saying: ‘Burn the song, not the artist.’ You can’t be greedy. You have to know when to say enough.”

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