‘Boobies Like Britney’ Backfires For Broadcasters
The Chicago Sun Times reports Chicago’s WKSC-FM promotion for young female listeners having a chance to win “Boobies Like Britney” didn’t go over too well. After beginning the promotion, the station was flooded with complaints regarding the sexist contest.
Station boss Kathy Stinehour admitted, “Some have indicated that the title of the promotion sends the wrong message to young women in Chicago. I agree.”
The station has since renamed the promotion to ‘Body Like Britney’.