I Blame Coco ‘Self Machine’ Video Behind The Scenes

I Blame Coco are out with behind the scenes footage from the shooting of their ‘Self Machine’ music video, featuring comments from Coco Sumner complaining about a lack of sleep and talking about shooting a scene in double speed, while director Alex Smith described the treatment.

“We just got to the location and it looks a bit like the ‘Twin Peaks’ set,” Coco said. “I’m a little sleepy. We played the Big Weekend yesterday, and I didn’t really sleep last night.”

“Coco likes science fiction, futuristic ideas, and the idea of a space set so the idea was a swimming pool with no water in it suggests that it becomes obsolete,” Smith said describing the scene. “A lot of people like the idea of an empty swimming pool, but I was thinking about if you’re creating a surface of water with plastic dragging in, artificially creating a texture like water. The gang are creating a swimming pool within an empty swimming pool I suppose. Floating in water but not being in water.”

Talking about a quickened scene she was about to shoot, Coco said, “In order to keep the performance in synch, they play at double speed, so I have to sing double speed. I sound like a chipmunk. It was like what music is going to be in 20 years, when kids don’t have any attention span whatsoever.”

Watch it below.